|
The PR training course is
aimed at all of those who want to improve,
brush up or discover their PR skills.
Using
the principles of Media Awareness, our PR
training aims to arm users with:
- a coherent sense of how the media in Scotland
works
- how journalists and their editors make
their decisions
- how you, as a PR or media officer, can
exploit your relationship with the media
to the maximum.
The
NUJ is the journalist’s trade union
and this NUJ course is perfect for those looking
to maximise the fundamental relationship between
their organisation and the media.
| Course
Content |
| 10am |
Introduction
and Training Objectives |
| 10.20am |
News
Values |
| 10.50am |
The
Journalists' World |
| 11.10am |
The
Newsdesk |
| 12.30am |
Lunch |
| 1.30pm
|
Pitching
Your Story |
| 3.30pm |
Giving
Comment |
| 4.30pm |
Wind
up and close |
| |
|
| Date
and time: |
Call for date |
| Venue: |
Glasgow |
| Cost: |
£80 |
| Contact: |
Angela
Austin: angelaa@nuj.org.uk or Alice McCarney:
alicem@nuj.org.uk. Telephone: 0141 248
6648/7748. |
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